Bokksu delivers authentic Japanese snacks, candies and teas to customers around the world. The company aims to create a connection between food and culture, and to showcase the diversity and richness of Japanese cuisine. They reached a valuation of $100 million and became one of the fastest-growing D2C companies in the US.
Since November 2022, Bokksu has encountered a setback in search engine visibility, slipping from its previously high-ranking spot for the key term 'Japanese snack box'.
CB/I Digital crafted a targeted SEO blueprint to elevate Bokksu's search visibility. In close partnership with Bokksu, we honed meta descriptions and streamlined website technicalities. Furthermore, our advanced content strategy bolstered internal linking and enriched page content for a superior user experience.
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